2A - Bug List

1. In Gainesville, near UF, there are not good car parking options for people living off campus.

• Why it exists: Near campus a lot of the land was developed for retail, apartments, and University buildings with little land left to park your car. Where land is developed to park it is either over-priced, time constricted or decal restricted so you are unable to park your car there. 

2. In the newer apple products, you have to have adapters. (Headphone adaptor, USB adaptor the new MacBook Pro. 

• Why it exists: As the engineers were working on the products they decided to create the products in that way. It also probably is a revenue booster as people are constantly repurchasing the needed adaptors.

3. In Gainesville, there are not great retail options for young college women, like myself. I often have to shop online. This is fine unless I need the item fast, the item is the wrong size, and/or the item is not similar to the description.

• Why it exists: The market for this group of female students in Gainesville might not be big enough to for certain brands to consider retailing here. Additionally, the retailer would still be profitable online if the female students didn’t mail back the items they wished to return.

4. When you are in the care with a bad driver or a driver who is not paying attention.  

• Why it exists: The driver of the vehicle is not aware that they are swerving and braking at the last minute because they are not paying attention. The driver was not properly trained how to drive a vehicle. 

5. When it gets really hot in a very crowded room even though the air conditioning is on full blast. 

• Why it exists: The body heat of the individuals in the room radiates and the air conditioning can’t effectively cool the room. 

6. The fact that it is legal at 18 to drink alcoholic beverages in so many other countries and the drinking age in America is 21. 

• Why it exists: The American government believes our drinking age should be 21. Additionally, a lot of the social ideals around drinking in America are negative. 

7. Spam emails. 

• Why it exists: They exist because when you purchase products or enter your email somewhere they have it and contact you to market their product.

8. When you are going through security at basically any airport and it is taking an unnecessarily long time to move through the line. 

• Why it exists: The security checkpoints are designed to have the passengers wait in line for security hence the roped off areas in front of the checkpoint. Additionally, passengers that are unaware of the rules. passengers breaking the rules, and suspicious passengers hold up the lines. 

9. When a jar of peanut butter, Nutella, Jelly, etc. is running low and you get the substance on your hand trying when trying to scoop it out. 

• Why it exists: The jar is big, the substance is typically sticky, when the stuff inside is running low you have to put your hand inside to get it out. 

10. Smacking.

• Why it exists: People typically do not realize they are doing it and/or the food requires smacking (like sticky foods). 

11. When an apartment complex does not offer a recycling option or makes it difficult for residents to recycle, specifically the standard. 

• Why it exists: Recycling is typically another cost for apartment complexes and so they don’t have recycling areas on each floor but just one area on the ground floor. 

12. When you are at the movie theatre and the scene gets quiet or even silent moment and you can hear people eating their popcorn or food. 

• Why it exists: People chew loudly, and the movie theatre is built to have optimum sound so it easier to hear things like obnoxious chewing.

13. During finals week, midterms and most evenings it is hard to find a place to sit at the popular libraries. (Library West, Marston, Newell Hall)

• Why it exists: The libraries are centrally located on campus with the widest range of hours. Most students know about them, feel comfortable at those libraries, and flock to them. Most examinations fall around the same general time period so popular libraries have more students than desks/chairs available. 

14. People who do not understand sarcasm. 

• Why it exists: A lot of people are just very literal or were not raised in a household who utilizes sarcasm. 

15. If you lose your phone/someone steals it and the device is turned off it can no longer be located. Problematic because if someone wants to steal your phone, they can simply turn it off disabling the tracking function.

• Why it exists: The phone does not function when it is off or dead because it is not supposed to. Meaning the device is unable to connect to cellular towers or Wi-Fi and thus hindering the ability to locate the device. 

16. Dogs who are not potty trained. 

• Why it exists: They are either a puppy and are learning to be potty trained. Or they were never trained by someone.

17. There are no coffee places near/in the Education Library at the University of Florida. 

• Why it exists: I do not think the University of Florida ever planned to have a Starbucks or other beverage place in Norman. There are beverage places in Library West, Marston and the Reitz which are also good places to study and do school work. 

18. When people never put down their cell phones, especially when you are trying to speak with them.

• Why it exists: They are most likely obsessed with their device. They either don’t want to have a conversation with you or they do not realize they are being rude. 

19. When someone is interviewing you for a position, but they are not a good interviewer. 

• Why it exists: They were never trained properly on how to interview. They are busy and do not have time to make the interview conversational. 

20. When you get intoxicated and send a message to someone and then wake up the next morning and are embarrassed. 

• Why it exists: Alcohol effects the part of the brain that dictates decisions, so you say or do things you would not normally say or do.

Reflection: The challenges I faced when trying to come up with the 20 bugs was branching out and trying not to come up with bugs that were too similar. For example, when talking about parking I thought about cars and then I thought about driving. I then had five bugs all relating to vehicles. In summary, there were challenges I faced completing this assignment but overall I thought it was a brilliant exercise to help you think about opportunities for business ventures.